How airlines can grow loyalty with their community through quality content

This article was originally posted in The Insider   It’s been almost 40 years since American Airlines (AA) launched its full-scale loyalty program - a move seen at the time as a promotional…

PressReader partners with Turkish Airlines, the world’s largest carrier

Passengers now get access to more than 7,000 global newspapers and magazines, all in one app   Turkish Airlines is the latest airline to partner with PressReader to bring passengers access to…

PressReader brings unlimited newspapers and magazines to millions of Cathay Pacific passengers

The global tech company continues to bridge the gap between brands and their customers   PressReader's recent partnership with the Cathay Pacific Group represents a shift in the way people read…